Welcome to Melbourne Suburbs Wholesale Florist Floristry is the general term used to describe the professional floral trade. It encompasses flower care and handling, floral design or flower arranging, merchandising, and display and flower delivery. Wholesale florists sell bulk flowers and related supplies to professionals in the trade. Retail florists offer fresh flowers and related products and services to consumers.
Floristry is a term that refers to the cultivation of flowers as well as their arrangement, and to the business of selling them. However, the floral industry is the basic drive behind floristry. Florist shops, along with online stores are the main flower-only outlets, but supermarkets, garden supply stores and filling stations also sell flowers.
